How to Increase Customer Connection and Productivity

Today, customer expectations are high and continue to grow. Consumer preferences for digital sales interactions and authentic, well-informed experiences are becoming increasingly important. 

The solution involves using tools with Artificial Intelligence (AI) technology and hybrid collaboration functionalities that help companies to:

• Understand and interact with customers; 
• Accelerate sales by focusing on what matters most; 
• Raise the level of their capabilities; 
• Work as a team to deliver fantastic experiences.

Understanding and interacting with customers

• Increase emotional intelligence, interact deeply, and talk with empathy;
• Promote the right differentiated features and benefits;
• Ensure that customers feel heard and prioritized;
• Give customers the answers they need at the moment.

• Detect customer sentiment in conversations;
• Take note of mentions of competitors;
• Measure how much salespeople talk versus listen;
• Highlight all the questions asked in a conversation.  

Boosting sales

• Focus on the activity with the highest priority and the best chance of closing; 
• Make the most of their time; 
• Analyze the most important conversations; 
• Personalize communications without having to draft every response individually;
• Maintain the workflow instead of switching between applications;
• Always follow up with the right details. 

• Optimize sales cycles by suggesting the best next steps; 
• Minimize manual data entry with contextual and real-time suggestions for updating and creating records; 
• Automatically categorize calls based on content and priority; 
• Draft email responses to customers using state-of-the-art AI; 
• Allow salespeople to create and edit customer CRM data in Microsoft Teams and Microsoft Outlook; 
• Create an automatic email summary of a meeting in Teams, including CRM data.

Raising the level of your skills 

• •    Design sales and training strategies with business insights on keywords, brands, monitored and trending competitors, among others; 
  •    Gain insights into best practices by learning more about the behaviors of top salespeople; 
  •    Coaching salespeople on what works with customers; 
  •    Setting sales quotas. 

• Instantly search and view conversations; 
• Review, compare, and highlight what works for the highest-performing salespeople;
• Analyze customer sentiment and salesperson conversation styles; 
• Use insights into the state of the current sales period to set realistic goals.

Boosting teamwork

• Perform fully integrated walkthroughs whenever necessary; 
• Keep up-to-date records based on the latest information; 
• Keep business moving wherever they are working. 

• Share records in a chat or collaboration channel; 
• Allow others to perform actions on CRM records in a conversation; 
• Manage the sales process from mobile devices using intuitive applications.